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Showing posts from September, 2013

Daikin case study

Daikin In 2008, it decided to cooperate with a Chinese maker and disclose its energy-efficient A/C inverter technology. Despite strong opposition, why they made such decision? Because they wanted to make this inverter global standard and lead the market. To find a way for your core business to survive. Environment lobbying to provide necessary information to make international laws.

Tokyo Disney Sea

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I went to Tokyo Disney Sea on the last day of 3-day holidays. Since It was expected to get really crowded, we woke up at 4 and arrived around 6:30, 1.5 hours in advance. This time, we split up to get as many attraction as possible. First, my bf ran to take Fast Pass of Toy Story Mania. Meanwhile, I headed for Indy Jones Adventure. He was able to get Fast Pass at 8:04 but there were super long line by that time. Although He was against to make detailed plan, he finally appreciated my research work. After Indy Jones, we went to Raising Sprint 360 degree roller coaster. I was very scared because last time I was not able to walk well after riding this. But this time, I tried to tighten my safety belt hard and kept my head up (last time, I was worried about my open bag and my head was down!) so it was not so scary and I enjoyed it. For the snack, we had a burger at Cape Cod Cook Off. The show called My Friend Duffy was so-so despite the favorable comments I rea

Today's English learning

Singaporeans ranked first as an emotionless country!  They are too busy and socially suppressed that they learnt coping with such stresses by having no emotions. Although by figure the country is doing well economically, it was at the sacrifice of people's happiness. dour-- /dahr/ severe win kudos = get or receive compliments or positive feedback Tiger Mom Tiger Dad = parents who strictly force their children to study or to develop their talents even at a young age free-wheeling = more expressive loosen up = relax Japanese English complainant =クレーマー ( A person making a claim, esp. in a lawsuit or for a government-sponsored benefit.) mug =マグカップ roller coaster = ジェットコースター made-to-order  オーダーメイド   オフィスレディー female office workers ガードマン    security guard フリーサイズ  one-size-fits-all Boutique Owners Use Truck as Mobile Store  saving the cost for  utilities,  not require many employees It costs an arm and leg = it's very expensive pre-loved items = se

Gucci, producing in one's country is culture

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Gucci CEO  Patrizio di Marco  tries to invest in Italy instead of transferring its factories to China, where labor cost is 1/10th, to maintain Italian artisan, traditional craftsmanship. If you transfer your factories to China, you can produce at much low cost, but Italy will lose 45000 of jobs and craftsmanship.  This movement can also be seen in the U.S where they tries to get its manufacturing bases back to the U.S.  M&A has been popular among   luxury brand industry since Lihman brother's collapse in 2008. Conglomerate company can benefit from large-scale operation to fight against fast fashion industry.  In order to gain loyalty from customers, salesperson much give impressive experience. Gucci must provide something beyond fashion. That is, its social responsibility activities.  As a successful company, it tries to return benefits back to society, engaging in charity activities, helping UNICEF to promote education for children, protecting wo

Emerging markets

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1. Health, anti-aging Medicine, fitness, day care centers, remote control medical equipment. Nurse robots. Body function assisting robots. GPS wrist band running assistant. Regenerative medicines.  2. Clean energy Renewable energy, highly efficient fire power plant, battery, new- generation cars, Eco home appliance.  3. Next generation infrastructure  Auto driving.  4. Mom supporters  Maid services. English nursing home.  5. High tec Agriculture and fisheries Cultivation of expensive marine products

Trip to Shimoda

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I took 3-day holiday to a beautiful white sand beach called Shirahama beach in Shimoda, Shizuoka pref. A typhoon had been expected, but Hallelujah! we were blessed with sunny weather for whole 3 days! It was windy and cloudy, but it was perfect weather to enjoy beach coz I didn't need to get too much sun burn. . Water was really cool. The waves were high, though, because of the typhoon. I was pushed under by a wave and my bikini came off a bit! So embarrassing! My bf, who is 1.5 times taller than me, played so  roughly that  I felt scared coz I didn't reach the bottom and the waves were really strong. He tried to throw me and I had to escape quickly! We took lunch near the beach where surfing lesson is provided. There were a lot of good looking girls and guys in this beach. Shimoda Rope way. It was windy and scary! We had BBQ dinner at the another branch of the inn. It was self-help style. Many guys working for this inn were quite handsome. On the